Acceptable Use Policy
The rules for using CustBot and its AI agents responsibly, for your customers and for everyone else.
- Policy Version: v1.0
- Last updated: 2026-10-19
1. Purpose
This policy sets out what you may and may not do with CustBot and the AI agents it runs for your business. It applies to every account, user and agent. It sits alongside the Terms of Service.
2. Prohibited content and activity
You must not use CustBot, or allow an agent to be used, for any of the following:
- Spam, unsolicited bulk messages, or messages sent to people who have not agreed to receive them.
- Fraud, scams, phishing, or any attempt to obtain money or personal data by deception.
- Impersonating a government body, a bank, a payment provider, or another person or business.
- Content that is illegal, promotes violence, or sexually exploits minors.
- Harassment, threats, hate speech, or discrimination against individuals or groups.
- Malware, attempts to break into systems or accounts, or abuse of the platform, its APIs or its infrastructure.
- Selling or promoting regulated or prohibited products without the required licence.
3. Honest AI use
Agents must not claim to be human when a customer sincerely asks. You must not present AI-generated answers as coming from a named expert or institution unless that is true.
4. Channel provider rules
You must follow the rules of every channel you connect, including WhatsApp and Meta, Telegram, Instagram, and any voice or email provider. A breach of a channel provider's rules is also a breach of this policy.
5. Enforcement
If we believe a use breaches this policy, we may remove the offending content, limit or disable an agent or channel, suspend the account, or terminate it. Where it is safe and lawful to do so, we will tell you why and give you a chance to respond.
Where the law requires, we may report activity to the relevant authorities.
6. Reporting abuse
To report misuse of CustBot, write to [email protected].
7. Changes
We may update this policy. We will notify account administrators by email before material changes take effect.